PR wins, media coaching, and the occasional gold medal — notes from a boutique agency in Tampa.
Years ago, on my first day as a collegiate athletics media relations intern, my boss pulled me aside. He told me on my first day of full-time work, I need to ask
Lashinda Demus was robbed of the podium in London in 2012. Twelve years later the IOC put it right in Paris — and the work was making sure it happened as a
Personal recommendations are as important in your personal life as they are in your professional life. In my line of work as the owner of Bee Young Communications and Marketing, personal recommendations
Ask most people why patients skip cancer screenings and you will get some version of the same answer: they must not think it is important. That answer is almost always wrong, and
Here is a question I get asked more often these days: how do you build an audience for something that doesn’t exist yet? It is one of the hardest problems in communications,
How we placed an Olympian’s long-overdue medal ceremony in outlets from the IOC to national broadcast — and what it taught us about patient storytelling.
One email a month: what we’re pitching, what’s landing, and what the media actually wants right now.
