
You Cannot Fake a Place. You Have to Go There.
There is a version of social media management that never leaves the laptop — and it produces content that could belong to any business in any town. Why we go to Copper
PR wins, media coaching, and the occasional gold medal — notes from a boutique agency in Tampa.

There is a version of social media management that never leaves the laptop — and it produces content that could belong to any business in any town. Why we go to Copper

There is a version of social media that means posting, and a version that means running an operation. Four seasons with the Naismith Trophy — 74.3M impressions on 26 percent less ad

Luxury brands cannot buy their way into relevance without damaging the thing that makes them valuable. For AXIA Time, the answer was proximity — and a foundation built long before championship season

I see this more often than you’d think, and it’s almost never anyone’s fault. Your social media feed doesn’t include your reveal. A team lands a placement in a major outlet. The

Do you love your current career, but miss something from your past life once in awhile? Lucky me! I jumped back in with my first true love – college athletics – recently.
How we placed an Olympian’s long-overdue medal ceremony in outlets from the IOC to national broadcast — and what it taught us about patient storytelling.
One email a month: what we’re pitching, what’s landing, and what the media actually wants right now.