Why We Rebranded: Taking Bee Young Comms from 2020 to 2026
The hardest client I’ve ever had is my own company. We spend our time helping other brands say the right thing and show up in the right rooms. So when our own Bee Young Communications and Marketing branding started to feel a step behind our work, I knew what we had to do. It’s the […]
Don’t Wait Until You Need A Crisis Communications Plan To Create One
Years ago, on my first day as a collegiate athletics media relations intern, my boss pulled me aside. He told me on my first day of full-time work, I need to ask to see the crisis communications plan. If they don’t have one, I should volunteer to help create one. He shared with me his […]
The Right Place at the Right Time
December 9, 1975 started like any morning in our house. I dressed for school and padded into the kitchen for breakfast. My Dad poured me some hot chocolate and said, “I have some very bad news for you Michelle.” I opened my sleepy eyes a bit wider. He continued, “the Cardinals traded Ken Reitz to […]
Growing Up Together, Despite The Age
With Bee Young Communications and Marketing, I can’t wait to get out of bed every morning. Born with a growth mindset, I’m learning something new each day as I build my boutique marketing agency. I’m growing up, despite the age. But, I’m new to agency life. Most of my career has been spent in collegiate […]
The Best Year Ever: 3 Tips to Get Started
Happy New Year! Hello 2021! The world must be truly thrilled to say goodbye to 2020. With the exception of maybe Zoom and Amazon. There’s something about saying twenty twenty-one that feels refreshing. Say it a few more times: twenty twenty-one, twenty twenty-one. Let’s make 2021 our best year ever. Promise to start with a […]
Buzzing as a Boutique Marketing Agency
Buzzing coast to coast as the founder of a boutique marketing agency, I opened Bee Young Communications and Marketing in May of 2020. The buzz on the street may be that the idea happened overnight, but in reality it’s been in the works for a couple of decades. Years ago, Olympic gold medalist Allen Johnson spoke […]