Marketing

Buzzing as a Boutique Marketing Agency

Buzzing as a Boutique Marketing Agency

Buzzing coast to coast as the founder of a boutique marketing agency, I opened Bee Young Communications and Marketing in May of 2020. The buzz on the street may be that the idea happened overnight, but in reality it’s been in the works for a couple of decades.

Years ago, Olympic gold medalist Allen Johnson spoke to me about leaving college athletics to work with him on the international track circuit, promoting his brand. The offer was tempting but I wasn’t ready to leave the secure bubble of a full-time job at a top-notch university.

Several times since, I’ve debated the idea of setting up my own agency but the timing just wasn’t right. I was still too comfortable basking under the fluorescent glow in my cubicle

“Don’t wait. The time will never be just right.” – Napoleon Hill

Last spring I took the leap and finally opened a small business.

Since opening Bee Young Comms, I quickly welcomed a variety of clients.  I’m using many of the skills I’ve mastered over the years to continue my work as a change agent.

Officially, I with clients on public relations, social media, content marketing, and presentation skills and media training.  Call me a Queen Bee of sorts. Unofficially, I work as a project manager of a social media marketing agency, chief listener, organizational guru and life coach. I work with small businesses to expand, improve their brand, understand social media, develop websites and logos, plan events and more.

The logo is a modern bee.

Bees have long been revered as progressive, industrious and hard-working. The bee embodies community, brightness and personal power. This strong symbol lights the way.  I enjoy helping clients reach new heights and discover new possibilities for the future.

Orange is a symbol of strength and endurance.

It embodies happiness, creativity and determination. Orange represents my agency perfectly.  The red of passion tempered by the yellow of wisdom.

I spent 25 years working in college athletics, as an SID (Sports Information Director).

In the collegiate world, the SID is a jack of many trades.  Responsibilities include public relations, media relations, internal and external communications, social media, crisis communications, content development, video production, media training, event planning, speechwriter, publications coordinator and website development. I wore each of those hats, many times all at once.

The last three years I worked in higher education, primarily on the healthcare side.

I managed social media to build the brand. In addition, I created a popular Health and Wellness Facebook Live series and penned grateful patient stories.

Help me spread the word about the boutique marketing agency.

Feel free to reach out with suggestions for more buzzing coast to coast. While I’m located in Tampa, I am not limited by a zip code as I plan to buzz around the country. I’m already bicoastal, working with a number of clients in California.

Follow @BeeYoungComms on social media: TwitterLinkedInFacebook, and Instagram.